{"id":11226,"date":"2025-11-10T11:01:37","date_gmt":"2025-11-10T04:01:37","guid":{"rendered":"https:\/\/komerce.id\/blog\/?p=11226"},"modified":"2025-11-11T11:18:06","modified_gmt":"2025-11-11T04:18:06","slug":"mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo","status":"publish","type":"post","link":"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/","title":{"rendered":"Mengatur Budget Iklan di Facebook, Pakai ABO atau CBO?"},"content":{"rendered":"\n<p>Mengatur budget iklan di Facebook bukan hanya soal angka, tapi strategi yang tepat. Salah langkah bisa membuat dana promosi cepat habis tanpa hasil yang memuaskan.<\/p>\n\n\n\n<p>Terdapat 2 pendekatan untuk mengatur budget iklan di facebook yakni <strong>ABO (Ad Set Budget Optimization)<\/strong> dan <strong>CBO (Campaign Budget Optimization)<\/strong>. <\/p>\n\n\n\n<p>Keduanya sering membingungkan pemula, padahal pemilihannya sangat menentukan apakah iklan kamu akan efisien atau boros. Mari kita simak lebih lanjut.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Apa itu ABO?<\/strong><\/h3>\n\n\n\n<p>ABO merupakan singkatan dar <strong>&nbsp;Ad Set Budget Optimization, salah satu cara untuk mengoptimalkan budget untuk iklan di facebook ads.&nbsp;<\/strong><\/p>\n\n\n\n<p>ABO memungkinkan kamu mengatur budget langsung di level ad set. Artinya, setiap ad set dalam campaign memiliki jatah anggaran masing-masing. Ini cocok banget kalau kamu masih dalam tahap testing atau percobaan.<\/p>\n\n\n\n<p>Misalnya kamu punya dua ad set:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ad Set A<\/strong> menargetkan usia 18\u201324 tahun dengan budget Rp50.000\/hari<br><\/li>\n\n\n\n<li><strong>Ad Set B<\/strong> menargetkan usia 25\u201335 tahun dengan budget Rp50.000\/hari<br><\/li>\n<\/ul>\n\n\n\n<p>Total budget adalah Rp100.000\/hari, tapi Facebook tidak akan memindahkan dana dari ad set A ke B meskipun salah satunya lebih perform. Kamu harus mengatur dan memantau sendiri. Ini memberi fleksibilitas, tapi juga menuntut perhatian ekstra.<\/p>\n\n\n\n<p><strong>Kapan sebaiknya pakai ABO?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Saat kamu ingin membandingkan performa audiens<br><\/li>\n\n\n\n<li>Saat butuh uji placement, creative, atau demografi<br><\/li>\n<\/ul>\n\n\n\n<p>Namun, kamu harus siap untuk mengecek dashboard secara rutin. Jika ada ad set yang hasilnya buruk, budget tetap akan digunakan kecuali kamu stop secara manual. Jadi strategi ini butuh keterlibatan aktif dari pengiklan.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><strong>Bagaimana dengan CBO (Campaign Budget Optimization)?<\/strong><\/h3>\n\n\n\n<p>CBO bekerja sebaliknya. Di sini kamu menetapkan anggaran pada level campaign, dan Facebook yang akan mendistribusikannya ke ad set yang paling perform. Lebih praktis, apalagi kalau kamu sudah tahu elemen iklan mana yang paling berhasil.<\/p>\n\n\n\n<p>Contohnya:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Kamu punya campaign dengan budget Rp100.000\/hari<br><\/li>\n\n\n\n<li>Di dalamnya ada Ad Set A dan B<br><\/li>\n\n\n\n<li>Jika Ad Set B terbukti lebih efektif, Facebook bisa otomatis mengalokasikan Rp70.000 ke B dan Rp30.000 ke A<br><\/li>\n<\/ul>\n\n\n\n<p>CBO sangat cocok untuk <strong>scaling<\/strong>. Ketika kamu sudah tahu kombinasi audiens dan konten terbaik, kamu tinggal biarkan sistem bekerja untuk mengoptimalkan hasil. Cocok untuk pengiklan yang ingin hasil besar tanpa harus micromanage setiap ad set.<\/p>\n\n\n\n<p><strong>Kapan sebaiknya pakai CBO?<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Saat kamu sudah menemukan winning ad set<br><\/li>\n\n\n\n<li>Saat ingin efisiensi waktu dan tenaga dalam optimasi<br><\/li>\n<\/ul>\n\n\n\n<p>Namun, kelemahannya Kamu punya kontrol lebih sedikit terhadap distribusi budget. Kalau kamu masih dalam tahap eksperimen, CBO bisa terasa terlalu otomatis dan kurang fleksibel.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_49 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\">Daftar Isi<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"ez-toc-toggle-icon-1\"><label for=\"item-69d0b5904b135\" aria-label=\"Table of Content\"><span style=\"display: flex;align-items: center;width: 35px;height: 30px;justify-content: center;direction:ltr;\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/label><input  type=\"checkbox\" id=\"item-69d0b5904b135\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-visibility-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/#Cara_Setting_Budget_di_Meta_Ads_Manager\" title=\"Cara Setting Budget di Meta Ads Manager\">Cara Setting Budget di Meta Ads Manager<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/#Kesehatan_Akun_Iklan_Itu_Penting\" title=\"Kesehatan Akun Iklan Itu Penting\">Kesehatan Akun Iklan Itu Penting<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Cara_Setting_Budget_di_Meta_Ads_Manager\"><\/span><strong>Cara Setting Budget di Meta Ads Manager<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p><strong>Untuk ABO:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Masuk ke Meta Ads Manager<br><\/li>\n\n\n\n<li>Pilih campaign, lalu klik &#8220;Edit&#8221;<br><\/li>\n\n\n\n<li>Scroll ke bagian &#8220;Budget &amp; Schedule&#8221;<br><\/li>\n\n\n\n<li>Pilih opsi <strong>Ad Set Budget<\/strong><strong><br><\/strong><\/li>\n\n\n\n<li>Masukkan budget untuk masing-masing ad set<br><\/li>\n\n\n\n<li>Klik <strong>Publish<\/strong><strong><br><\/strong><\/li>\n<\/ol>\n\n\n\n<p><strong>Untuk CBO:<\/strong><\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Pilih campaign, klik &#8220;Edit&#8221;<br><\/li>\n\n\n\n<li>Aktifkan toggle <strong>Campaign Budget Optimization<\/strong><strong><br><\/strong><\/li>\n\n\n\n<li>Masukkan total budget campaign<br><\/li>\n\n\n\n<li>Klik <strong>Publish<\/strong><strong><br><\/strong><\/li>\n<\/ol>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Kesehatan_Akun_Iklan_Itu_Penting\"><\/span><strong>Kesehatan Akun Iklan Itu Penting<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Sering kali, masalah iklan boncos bukan cuma soal strategi. Banyak advertiser yang sudah pakai setup bagus, tapi hasilnya tetap buruk karena akun iklannya bermasalah seperti kena <em>restricted,<\/em> iklan <em>stuck<\/em>, atau kena banned tanpa sebab.<\/p>\n\n\n\n<p>Solusinya? Gunakan <strong>akun whitelist<\/strong> dari <a href=\"https:\/\/komads.id\/?utm_source=Blog+-+Pakai+ABO+atau+CBO%3F&amp;utm_medium=Blog+-+Pakai+ABO+atau+CBO%3F&amp;utm_campaign=Blog+-+Pakai+ABO+atau+CBO%3F&amp;utm_id=Blog+-+Pakai+ABO+atau+CBO%3F\">KomAds<\/a>. Ini adalah akun resmi Meta yang sudah dioptimalkan untuk beriklan secara aman dan stabil.<\/p>\n\n\n\n<p><strong>Keuntungan pakai akun whitelist <a href=\"https:\/\/komads.id\/?utm_source=Blog+-+Pakai+ABO+atau+CBO%3F&amp;utm_medium=Blog+-+Pakai+ABO+atau+CBO%3F&amp;utm_campaign=Blog+-+Pakai+ABO+atau+CBO%3F&amp;utm_id=Blog+-+Pakai+ABO+atau+CBO%3F\">KomAds<\/a>:<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Gratis akun iklan dan tanpa limit harian<br><\/li>\n\n\n\n<li>Lebih aman dari banned atau akun restricted<br><\/li>\n\n\n\n<li>Fee top up hanya 3%<br><\/li>\n\n\n\n<li>Support langsung dari tim Meta<br><\/li>\n\n\n\n<li>Hemat PPN dan tidak perlu sewa akun<br><\/li>\n<\/ul>\n\n\n\n<p>Baik ABO maupun CBO, keduanya punya fungsi masing-masing. <\/p>\n\n\n\n<p>ABO cocok untuk eksplorasi dan testing, sementara CBO unggul untuk efisiensi dan optimasi otomatis saat kamu sudah tahu apa yang sedang berjalan.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Mengatur budget iklan di Facebook bukan hanya soal angka, tapi strategi yang tepat. Salah langkah bisa membuat dana promosi cepat habis tanpa hasil yang memuaskan. &#8230; <a title=\"Mengatur Budget Iklan di Facebook, Pakai ABO atau CBO?\" class=\"read-more\" href=\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/\" aria-label=\"More on Mengatur Budget Iklan di Facebook, Pakai ABO atau CBO?\">Read more<\/a><\/p>\n","protected":false},"author":12,"featured_media":11227,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[256],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.8 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mengatur Budget Iklan di Facebook, Pakai ABO atau CBO?<\/title>\n<meta name=\"description\" content=\"Pahami perbedaan ABO dan CBO dalam Facebook Ads. Temukan strategi mengatur budget iklan di Facebook, pebisnis online wajib tau.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/\" \/>\n<meta property=\"og:locale\" content=\"id_ID\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mengatur Budget Iklan di Facebook, Pakai ABO atau CBO?\" \/>\n<meta property=\"og:description\" content=\"Pahami perbedaan ABO dan CBO dalam Facebook Ads. Temukan strategi mengatur budget iklan di Facebook, pebisnis online wajib tau.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog Komerce\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-10T04:01:37+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-11T04:18:06+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/komerce.id\/blog\/wp-content\/uploads\/2025\/11\/Sampul_Artikel_Komads15.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1520\" \/>\n\t<meta property=\"og:image:height\" content=\"855\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Tyas\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Ditulis oleh\" \/>\n\t<meta name=\"twitter:data1\" content=\"Tyas\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimasi waktu membaca\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 menit\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/\"},\"author\":{\"name\":\"Tyas\",\"@id\":\"https:\/\/komerce.id\/blog\/#\/schema\/person\/801ed4337d8d322846f3b08ad5910162\"},\"headline\":\"Mengatur Budget Iklan di Facebook, Pakai ABO atau CBO?\",\"datePublished\":\"2025-11-10T04:01:37+00:00\",\"dateModified\":\"2025-11-11T04:18:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/\"},\"wordCount\":572,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/komerce.id\/blog\/#organization\"},\"articleSection\":[\"Pengiriman\"],\"inLanguage\":\"id\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/\",\"url\":\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/\",\"name\":\"Mengatur Budget Iklan di Facebook, Pakai ABO atau CBO?\",\"isPartOf\":{\"@id\":\"https:\/\/komerce.id\/blog\/#website\"},\"datePublished\":\"2025-11-10T04:01:37+00:00\",\"dateModified\":\"2025-11-11T04:18:06+00:00\",\"description\":\"Pahami perbedaan ABO dan CBO dalam Facebook Ads. Temukan strategi mengatur budget iklan di Facebook, pebisnis online wajib tau.\",\"breadcrumb\":{\"@id\":\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/#breadcrumb\"},\"inLanguage\":\"id\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Beranda\",\"item\":\"https:\/\/komerce.id\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Mengatur Budget Iklan di Facebook, Pakai ABO atau CBO?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/komerce.id\/blog\/#website\",\"url\":\"https:\/\/komerce.id\/blog\/\",\"name\":\"Blog Komerce\",\"description\":\"E-Commerce dan Bisnis Online\",\"publisher\":{\"@id\":\"https:\/\/komerce.id\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/komerce.id\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"id\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/komerce.id\/blog\/#organization\",\"name\":\"Blog Komerce\",\"url\":\"https:\/\/komerce.id\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"id\",\"@id\":\"https:\/\/komerce.id\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/komerce.id\/blog\/wp-content\/uploads\/2022\/06\/komerce-logo.png\",\"contentUrl\":\"https:\/\/komerce.id\/blog\/wp-content\/uploads\/2022\/06\/komerce-logo.png\",\"width\":298,\"height\":82,\"caption\":\"Blog Komerce\"},\"image\":{\"@id\":\"https:\/\/komerce.id\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/komerce.id\/blog\/#\/schema\/person\/801ed4337d8d322846f3b08ad5910162\",\"name\":\"Tyas\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"id\",\"@id\":\"https:\/\/komerce.id\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/bff642918b25345944d868032e0f2072?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/bff642918b25345944d868032e0f2072?s=96&d=mm&r=g\",\"caption\":\"Tyas\"},\"description\":\"Pernah belajar jurnalistik, penyuka Dewa dari Leuwinanggung dan menjadikan nongkrong sebagai produktifitas.\",\"url\":\"https:\/\/komerce.id\/blog\/blog\/author\/tyas-komerce\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Mengatur Budget Iklan di Facebook, Pakai ABO atau CBO?","description":"Pahami perbedaan ABO dan CBO dalam Facebook Ads. Temukan strategi mengatur budget iklan di Facebook, pebisnis online wajib tau.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/","og_locale":"id_ID","og_type":"article","og_title":"Mengatur Budget Iklan di Facebook, Pakai ABO atau CBO?","og_description":"Pahami perbedaan ABO dan CBO dalam Facebook Ads. Temukan strategi mengatur budget iklan di Facebook, pebisnis online wajib tau.","og_url":"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/","og_site_name":"Blog Komerce","article_published_time":"2025-11-10T04:01:37+00:00","article_modified_time":"2025-11-11T04:18:06+00:00","og_image":[{"width":1520,"height":855,"url":"http:\/\/komerce.id\/blog\/wp-content\/uploads\/2025\/11\/Sampul_Artikel_Komads15.jpg","type":"image\/jpeg"}],"author":"Tyas","twitter_card":"summary_large_image","twitter_misc":{"Ditulis oleh":"Tyas","Estimasi waktu membaca":"4 menit"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/#article","isPartOf":{"@id":"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/"},"author":{"name":"Tyas","@id":"https:\/\/komerce.id\/blog\/#\/schema\/person\/801ed4337d8d322846f3b08ad5910162"},"headline":"Mengatur Budget Iklan di Facebook, Pakai ABO atau CBO?","datePublished":"2025-11-10T04:01:37+00:00","dateModified":"2025-11-11T04:18:06+00:00","mainEntityOfPage":{"@id":"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/"},"wordCount":572,"commentCount":0,"publisher":{"@id":"https:\/\/komerce.id\/blog\/#organization"},"articleSection":["Pengiriman"],"inLanguage":"id","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/","url":"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/","name":"Mengatur Budget Iklan di Facebook, Pakai ABO atau CBO?","isPartOf":{"@id":"https:\/\/komerce.id\/blog\/#website"},"datePublished":"2025-11-10T04:01:37+00:00","dateModified":"2025-11-11T04:18:06+00:00","description":"Pahami perbedaan ABO dan CBO dalam Facebook Ads. Temukan strategi mengatur budget iklan di Facebook, pebisnis online wajib tau.","breadcrumb":{"@id":"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/#breadcrumb"},"inLanguage":"id","potentialAction":[{"@type":"ReadAction","target":["https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/komerce.id\/blog\/blog\/2025\/11\/10\/mengatur-budget-iklan-di-facebook-pakai-abo-atau-cbo\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Beranda","item":"https:\/\/komerce.id\/blog\/"},{"@type":"ListItem","position":2,"name":"Mengatur Budget Iklan di Facebook, Pakai ABO atau CBO?"}]},{"@type":"WebSite","@id":"https:\/\/komerce.id\/blog\/#website","url":"https:\/\/komerce.id\/blog\/","name":"Blog Komerce","description":"E-Commerce dan Bisnis Online","publisher":{"@id":"https:\/\/komerce.id\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/komerce.id\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"id"},{"@type":"Organization","@id":"https:\/\/komerce.id\/blog\/#organization","name":"Blog Komerce","url":"https:\/\/komerce.id\/blog\/","logo":{"@type":"ImageObject","inLanguage":"id","@id":"https:\/\/komerce.id\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/komerce.id\/blog\/wp-content\/uploads\/2022\/06\/komerce-logo.png","contentUrl":"https:\/\/komerce.id\/blog\/wp-content\/uploads\/2022\/06\/komerce-logo.png","width":298,"height":82,"caption":"Blog Komerce"},"image":{"@id":"https:\/\/komerce.id\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/komerce.id\/blog\/#\/schema\/person\/801ed4337d8d322846f3b08ad5910162","name":"Tyas","image":{"@type":"ImageObject","inLanguage":"id","@id":"https:\/\/komerce.id\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/bff642918b25345944d868032e0f2072?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/bff642918b25345944d868032e0f2072?s=96&d=mm&r=g","caption":"Tyas"},"description":"Pernah belajar jurnalistik, penyuka Dewa dari Leuwinanggung dan menjadikan nongkrong sebagai produktifitas.","url":"https:\/\/komerce.id\/blog\/blog\/author\/tyas-komerce\/"}]}},"_links":{"self":[{"href":"https:\/\/komerce.id\/blog\/wp-json\/wp\/v2\/posts\/11226"}],"collection":[{"href":"https:\/\/komerce.id\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/komerce.id\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/komerce.id\/blog\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/komerce.id\/blog\/wp-json\/wp\/v2\/comments?post=11226"}],"version-history":[{"count":1,"href":"https:\/\/komerce.id\/blog\/wp-json\/wp\/v2\/posts\/11226\/revisions"}],"predecessor-version":[{"id":11228,"href":"https:\/\/komerce.id\/blog\/wp-json\/wp\/v2\/posts\/11226\/revisions\/11228"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/komerce.id\/blog\/wp-json\/wp\/v2\/media\/11227"}],"wp:attachment":[{"href":"https:\/\/komerce.id\/blog\/wp-json\/wp\/v2\/media?parent=11226"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/komerce.id\/blog\/wp-json\/wp\/v2\/categories?post=11226"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/komerce.id\/blog\/wp-json\/wp\/v2\/tags?post=11226"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}